So Now What?
This is the one year anniversary of this blog. This is the 44th post. We have had 2,026 views, though the biggest day was the first with 38 views. I have had fewer comments than I had hoped (only 30), though some LinkedIn discussion have resulted. Here is my question: Where to go from here? Are there topics that are of interest to readers?
Meanwhile, here is my pet peeve(s) of the week/month/year: I was recently having an exchange with colleagues regarding a 360 topic on my personal Gmail account and up pops ads on the margin for various 360 vendors (which is interesting in itself), the first of which is from Qualtrics (www.qualtrics.com) with the heading, “Create 360s in Minutes.”
The topic of technology run amok has been covered before here (When Computers Go Too Far, http://wp.me/p10Xjf-3G), my peevery was piqued (piqued peevery?) when I explored their website and saw this claim: USE VALIDATED QUESTIONS, FORMS and REPORTS.”
What the heck does that mean? What are “validated” forms and reports, for starters?
The bigger question is, what is “validity” in a 360 process? Colleagues and I (Bracken, Timmreck, Fleenor and Summers, 2001; contact me if you want a copy) have offered up a definition of validity for 360’s that holds that it consists of creating sustainable change in behaviors valued by the organization. Reliable items, user friendly forms and sensible reports certainly help to achieve that goal, but certainly cannot be said to be “valid” as standalone steps in the process.
The Qualtrics people don’t share much about who they are. Evidently their founder is named Scott and teaches MBA’s. They appear to have a successful enterprise, so kudos! I would like to know how technology vendors claim to have “valid” tools and what definition of validity they are using.
Hey maybe I will get my 31st comment?
©2011 David W. Bracken